See what emails actually drive registrations with Nova

You send hundreds of emails. You track opens, clicks, and unsubscribes, but do you actually know what sends are filling start lines?

Most email platforms tell you who opened your campaign. They don't tell you who registered for your event because of it. This is a blindspot that could be costing you registrations.

Nova can now read your email data

We've given Nova access to your email marketing data! Nova can analyze your Let's Do This email campaign data. Your email data is automatically available to Nova with no setup required.

Now you can ask questions about what's actually working - not just opens or clicks, but what drives registrations.

Ask Nova "Which emails drove the most registrations in Q1?" and it'll analyze your sends, engagement, and conversion data in seconds. It'll identify patterns you might have missed like which types of subject lines convert best, how many emails it takes most people register, or which audience segments respond best to urgency messaging.

You can also extract audiences based on key behaviours e.g. anyone who opened your email but didn't click, or the people who have clicked on the last 3 emails but haven't registered. Nova generates downloadable CSVs in seconds so you can target these key audiences with bespoke campaigns to get them to the start line.

Let's start connecting the dots

Less time digging through data and more time acting on insights that actually fill your events.

Ready to see what your emails are really doing? Join the Nova waitlist today.